Frequently Asked Questions

Have questions about branding, logos, websites, or what makes PlainBlack Creative tick? You’re in the right place. We’ve pulled together our most common FAQs to help you understand how we work, what it costs, and why small businesses and startups across Tasmania, New Zealand (and beyond) choose us for bold ideas and standout brands. From serious details like process and pricing to fun ones like “Will you ever use Comic Sans?” (spoiler: no), this page has the answers.


Who is PlainBlack Creative?

We’re a branding and creative agency that helps startups and small businesses stand out with bold ideas, logos, campaigns, and websites. Think of us as your brand’s brainstorming partners with design superpowers.

What makes PlainBlack Creative different from other branding agencies?

Most agencies sell you a cookie-cutter process. We sell you ideas. Our specialty is ideation - helping businesses come up with fresh directions, unforgettable campaigns, and brands that actually connect with real people. Plus, we keep the jargon to a minimum and the fun to a maximum.

What services do you offer?

  • Our core services include:

  • Logo & brand identity design

  • Website design & development (Squarespace + custom)

  • Brand strategy workshops

  • Campaign ideation & creative direction

  • Naming, messaging, and audience definition

Can you just design a logo, or do I need the whole package?

Both! We can create a one-off logo that nails your look, or we can build a full brand system with style guides, email signatures, websites, and campaign assets. We’ve got tiered packages to fit different budgets.


Do you build websites?

Yes - we design and develop modern, responsive websites (Squarespace specialists, but also flexible with other platforms). Our websites are built to look great and convert visitors into customers.

How much does branding cost?

Branding costs vary depending on the scope, but most of our clients invest between $2,000 – $10,000 for a complete brand package. We also offer value-based pricing and flexible tiers, so you only pay for what your business actually needs.

How long does it take to design a logo or brand?

A standalone logo project usually takes 2–3 weeks. A full brand and website package can take 6–10 weeks, depending on feedback and complexity.

What’s your design process?

  1. Discovery & Workshop (we dig into your business, audience, and goals)

  2. Concept Development (sketches, ideas, creative direction)

  3. Refinement (polishing and testing your brand look)

  4. Delivery (final files, guidelines, website, and support)


How will a new brand help my business?

A strong brand makes your business easier to remember, easier to recommend, and harder to ignore. It can increase trust, improve recognition, and ultimately drive sales. If your branding feels “meh,” your customers probably feel the same. We fix that.

Do you offer ongoing support after the project?

Yes. We’re not the kind of agency that ghosts you after handover. We offer retainer options, campaign support, and website updates so your brand keeps evolving with you.

Do you work with clients outside Tasmania and New Zealand?

Absolutely. We work with clients across Australia, New Zealand (and beyond). Zoom and Teams are our comfort zone.

Do you work with startups or only established businesses?

We love working with startups and small businesses. If you’re just getting started, we’ll help you set a strong foundation. If you’re established but want a refresh, we’ll take you to the next level.


How do I get started?

Easy - just contact us for a free discovery call. We’ll talk about your goals, answer your questions, and outline a plan that fits your needs.

Can you make me the next Nike?

Only if you’re prepared to sell a few billion pairs of sneakers. Otherwise, we’ll make you the best version of your brand - swoosh optional.

Will my logo look good on a billboard?

Yes. And on a business card. And on a coffee mug. And probably even tattooed on your bicep, but that part’s up to you.

Do you accept payment in pizza and beer?

Tempting… but no. (Unless it’s wood-fired and you’re also throwing in lifetime supply.) Otherwise, standard payments apply.


What if I hate my logo?

That’s why we work in stages and check in with you. If you hate it, we go back, refine, and keep at it until you love it. No hostage logos here.

Will you design my logo in Comic Sans?

Only if you are a Grade 3 teacher and also want us to design you a time machine back to 1998. (Spoiler: we don’t do Comic Sans. Ever. And Papyrus can F&$k right off as well!!!)

How many versions of my logo will I get?

Enough that you’ll feel spoiled for choice - but not so many you’ll get decision fatigue. Think quality over “50 random sketches on a napkin.”

Can branding really change my business?

100%. A strong brand gets you noticed, remembered, and recommended. A weak brand… well, it just makes your mum say “that’s nice, dear.”

What happens if I ghost you halfway through?

We’ll assume you’ve been abducted by aliens. If you come back, we’ll pick up where we left off - but please bring us a souvenir.